This week, the team made progress on boosting gift card orders, advancing content for social media, and preparing targeted outreach for buyer and seller growth. Bug fixes and marketing pushes remain ongoing to strengthen performance and reach.
Gift Card Promotion
The team is getting some organic orders — including the biggest single order and the highest total orders in a week so far. They are gaining more experience with customer service issues and how to address them, while also identifying a few new bugs.
A new bug fix release is scheduled.
Social Media Podcasts/Videos
A new video featuring the Kung Fu Hamza character as the Girl from Ipanema is ready to be released.
Educational videos showing how to pay with crypto from Binance are planned for release next week.
Buyer and Seller Acquisition/Management
The team has polished the email text and coordinated the survey section. A professional promo video for the 10% off campaign is complete. We are also building a list of small to medium-sized crypto and web3 projects for warm outreach.
This week, the team continues to create PR accounts and push guerrilla marketing. The Ready Cash Card issue is sorted, and more discounts to be released!