This week the team continued driving gift card sales, releasing bug fixes, creating new outreach materials, and building momentum for ongoing marketing and partnership efforts.
Gift Card Promotion
Gift card sales continued to grow, and bug fixes (release version 1.4.3) were deployed. There are no known obstacles and nothing new scheduled at the moment.
Social Media Podcasts/Videos
New flyers were created with the message: “Would you like to buy on Amazon with no bank account and with a 10% discount?” These are designed to guide non-crypto users on how to take advantage of Hamza’s offerings.
Investment Search
A lead for a VC came in and is pending follow-up.
Buyer and Seller Acquisition/Management
The team sent out Hamza26 campaign email no. 2. They are sharing the discount with some web3 contacts and updating creatives for the ongoing gift card campaign.
This week, efforts include crafting a different version of the Hamza26 email for registered Hamza.market users (avoiding duplicate recipients), and adding the team to the Global From Asia store (and Snapchum) to update pricing and promote Hamza at the Cross Border Summit event (including ticket purchases through Hamza).
The focus for the week was on driving sales, improving marketing outreach, and exploring new partnership leads. With ongoing campaign refinements and promotional efforts, Hamza continues building awareness and adoption.