This week focused on rolling out the 10.10 promotion, boosting engagement across Hamza’s ecosystem, and making incremental progress on seller onboarding and upcoming partnership materials.
Gift Card Promotion
The 10.10 promotion kicked off with Ready Cash Card and three other participating sellers. While most discount codes worked smoothly, the Perfect10 code encountered technical issues. At least three interested buyers were affected, so an extension of the promotion is being considered to accommodate them.
Seller Onboarding
Invitro Library was successfully onboarded through the admin panel with light guidance. The next step is assisting him with product setup and store activation.
The primary challenge remains time availability—many sellers express interest but struggle to provide setup details promptly. Once committed, however, the onboarding flow proves straightforward and manageable.
Social Media & Video Content
A new “Notitiosa Discountiosa” video, inspired by whimsical Harry Potter energy, was released to promote the 10.10 campaign. Watch here:
https://www.youtube.com/shorts/YqIriCXVkrA
Buyer and Seller Growth
The 10.10 push included a seller spotlight blog, two campaign emails (one featuring all discount codes from participating sellers), and social media amplification. Coordination with sellers continued to ensure store readiness for current and upcoming events.
Looking ahead, preparations are beginning for 11.11, Black Friday, and Cyber Monday, with a focus on optimizing performance for these globally recognized shopping dates. The seller media kit remains in development, and onboarding processes for “White Glove” sellers are being expanded to additional platforms.
Strategic Partnership Prep
Progress continued modestly with slide refinements and coordination between internal stakeholders. Time constraints have slowed momentum, and scheduling the next meeting is still pending confirmation.
Conclusion
Despite a few technical hiccups and scheduling delays, the team delivered solid promotional execution and content output. With 10.10 wrapping up and preparations underway for the major Q4 shopping events, Hamza remains on track for strong seasonal engagement and partnership development.